Analysts - they input to the buying process and your selection

People ask us from time to time about the role analysts like Gartner, Tower, Celent and others play in the buying process. Based on a project we are working on right now they have a huge impact. On this particular project a leading analyst house has provided suggested selection criteria and weightings. The criteria includes

• Vision
• Vendor viability
• Services
• Functionliity
• Architecture
• Price/cost

Worth noting the analyst house in question will also influence the final neogtiation.

Food for thought.

Read this article for tips on working with analysts.