February 05, 2009

Treat your sales person to a…

What have you done for your sales person lately?  Independent and self-contained as most sales personalities are they may be reluctant to ask for help, but will surely appreciate it.

Here are some of the ways you can help your salesperson – you could provide him, or her with:

·         A new story to tell about the product/solution

·         Some new insights into the market

·         A new customer reference

·         A new sales letter, presenter, or brochure

·         A new sales campaign

·         New sales leads

·         New sales collateral

·         A new technical insight (industry, or product training)

·         A new target list

You don't need to wait to be asked.  The above are all useful tools in the hands of a professional salesperson, but more importantly giving them is an indication of commitment and support in what can otherwise be a pretty isolated profession.  

And if you want something from your sales person (a new approach, better reporting, etc.) then start by giving something first.

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